Episode Summary
Have you ever noticed how wanting more doesn’t automatically create change — but the right decision made at the right moment can transform everything?
Freedom isn’t something you stumble into; it’s something you create through a specific internal process — one most people never realize they’re missing. In this episode, you’ll learn the subtle mechanics of how desire becomes momentum, and how the decisions that actually shift your life get made long before you take any outward action. So that you can stop circling the same goals and start seeing real, tangible change.
When you understand this process, everything opens up — because you’re no longer waiting for the perfect moment, the perfect plan, or the perfect confidence. You’ll know how to liberate yourself and create the life you’ve been craving.
Inside, you’ll discover:
Why the freedom you’ve been chasing stays out of reach—even as your business grows
What you can do TODAY to change that
The single decision that turns “someday freedom” into real freedom starting now
Press play now to learn the internal alchemy that turns what you want into what truly reshapes your business and your life — and watch how quickly freedom starts becoming your new normal.
The Uncommon Way is your go-to resource for mindset mastery, strategy, and power moves tailored to ambitious women entrepreneurs and leaders ready to break the mold and lead with confidence. This top female business coaches podcast covers leadership coaching for women, business growth strategies, and the female entrepreneur mindset to help you craft magnetic messaging, attract your ideal clients, clarify irresistible offers, and leverage your secret sauce to stand out authentically.
Each episode from top-ranked women’s business coach Jenna Harrison addresses common pain points like overwhelm, decision fatigue, entrepreneur burnout solutions, and the guilt of stepping back from hustle culture. Jenna shares tools to streamline your business systems, cultivate powerful habits, and delegate with intention—all designed to help you reclaim work-life balance and boost your freedom.
Dive into transformational mindset shifts and energetic alignment that empower you to become the powerful force you were meant to be—creating aligned growth, breakthrough clarity, and unapologetic success. Whether you’re a female entrepreneur building impact, a leader navigating change, a woman founder scaling your organization, or a business coach for women entrepreneurs, The Uncommon Way equips you to design a business and life that reflect your true vision. Leave behind imposter syndrome, overworking, and people pleasing. Embrace clarity, confidence, and unapologetic success.
Work with Jenna
The Clarity Accelerator Mastermind — If you want to be surrounded by other visionary entrepreneurs while rapidly aligning your business to the conditions and strategies that let you thrive and excel naturally, this intimate mastermind will stretch you into your next level. Schedule your call today here or visit this page to find out more.
Private Coaching — If you’re craving the highest level of support, strategy, and partnership to create all the freedom, impact, and success you’re designed for, this is the space for it. Schedule you call today here.
Social Media
Find Jenna on Instagram: https://www.instagram.com/theuncommonway/
Full Episode Transcript:
In this episode, you'll discover why your business probably isn't giving you the
freedom you planned for and how to accelerate its arrival.
Welcome to The Uncommon Way, where high-achieving women entrepreneurs and leaders ditch the rule
book and design success on their own terms. I'm your host, Jenna Harrison, a top-ranked business
coach sharing business growth strategies, mindset mastery, and power moves to help you attract
ideal clients, leverage your unique genius, and scale with freedom. Let's dive in.
Welcome, welcome back to The Uncommon Way. There is a brilliant scene in the book The Alchemist
where the young boy has gone to work for a crystal merchant and the crystal merchant tells him,
oh, business is down. If only it would take off so that I could finally accomplish my dream of
traveling to Mecca. Well, the young boy enters with all of this fresh energy and outside
perspective and finds all of these ways to make lots and lots of money. And finally, he goes to
the crystal merchant and he says, you can do it now. You can go to Mecca. And then there's this
beautiful moment of realization where the crystal merchant realizes that he prefers to keep that as
a dream. He doesn't really want to go to Mecca. He wants the dream of going to Mecca. And if he
goes to Mecca, he'll never be able to have that dream again. And what will he do with his life?
This really summarizes the experience of so many people in the world. Not that they outright
reject what they've been desiring necessarily, but that they keep the very thing that they want
at arm's length. It's a someday thing rather than a right now thing. So if you've found yourself
longing for the day when you'll finally have the business that gives you more freedom,
you are not alone. In this episode, we'll talk about why that freedom is so elusive,
what you can do now to change that, and something else probably really great that I'm not sure about
but will probably come out because I'm recording this all in one take. And frankly, I have no idea
exactly where it's going to go. So have you ever noticed how if you ask bright-eyed new
entrepreneurs why they've chosen this path, 90% of them will say it's for the freedom.
And while yes, it's true that we don't have to commute in rush hour to get to work, and
we can wear pajama bottoms on our Zoom calls if we want. I mean, I'm speaking for a friend, of course.
Most of the women that I talk to are looking forward to the day when their business gives
them the freedom they truly desire. They want freedom from all the have-tos, you know, you have
to do this, you have to do that. They want freedom from worrying about money. They want freedom to
take a few weeks off for vacation without everything grinding to a halt. They want freedom just to be
able to do whatever they want to do and not have to always follow the formulas or keep up with the
things or check all the boxes and just do, do, do. But I know that until they change one thing,
that freedom will remain just out of reach. Freedom isn't just a dream. It's a decision.
I mean, you wouldn't force yourself into the wrong relationship or stay in a job that drains you.
Yet so many of us do exactly that with our business. Maybe you follow the strategy,
the one that has to work because this is how it's worked for everybody. Or they take on the
exhausting clients because this is just the phase of business that they're in right now, or this is
just what people will buy, or this is just how people are in their industry. Or they work all
sorts of crazy hours because, yeah, it'd be nice to take some downtime. But I mean, really, is that
really possible? I mean, I'm running a business here. Or maybe they're having to clean up messes
from their team because good help is just really hard to find. And you stay within the rails.
You don't really allow yourself to walk a visionary path, to let your uncommon edge emerge,
to be the visionary you know you're capable of being, or to carry that energy where you call
the shots and with a flick of the wrist, you make things happen. You have the power. And the reason
why is because it's uncomfortable as hell, of course, to do those things. It's scary to feel
the uncertainty about whether this is the right thing to do or how people are going to react if
you show up like that, or what will the repercussions be? And so we hold back. We lie to ourselves
that at some point, the business will be totally dialed in. And then we can afford to play more,
to be more audacious, to let our team support us, to say what we want to say, to be truly free.
Except, you know what happens? You get to that place you imagine. The six figure, the seven
figure mark, whatever it is, or the big enough team, or whatever it is you're telling yourself
is the place when you can finally relax. And then it all becomes too big to break. The team depends
on you. The expenses are also high. The clients are used to this now. This is what they demand,
and the family is accustomed to this lifestyle now. So just like with the Crystal Merchant,
the business has given us the thing we asked for, but then we're still not going to Mecca.
So just for today, imagine that you could tolerate the discomfort and the uncertainty.
No problem. That your emotional capacity and risk tolerance had just suddenly increased.
You drank a potion and boom, suddenly it's totally tolerable. Imagine yourself being willing to make
the hard decisions now that come with walking a visionary path. What changes in your business?
Imagine you showed up every day playing to win rather than playing not to lose. Your business,
it fits you like a glove. It amplifies your energy, your talents, and your joy. It's
exhilarating in a way you haven't experienced since you were much younger, when you could play
and create and be bold, knowing you're okay, you're going to be fine, and you've got your back.
Are you feeling that sensation in your body? That is true freedom. The way to get to the kind of
freedom you've been imagining is by passing through what I just described. You train your
brain how to be free now, and that builds the freedom muscle so you can start experiencing
more and more of it. It just doesn't work the other way because you're training your brain to
lay low, to conform, to delay, and it becomes really, really good at it. But your business
gets to be made for you. It gets to be your own. You get to have fun with it. And the magic of it
all, the beautiful alchemy of it all, is that when you let yourself be free, really free,
that's when the success follows. The riches, the appreciation, the high caliber team members find
their way to you. Now I am definitely not saying that I am there 100% of the time. I move in that
direction, and then I swing back. I move in that direction, and then I swing back. But I'm spending
more and more time in that place than, for instance, my clients are. So if this is landing for you,
if you can feel that little spark of recognition inside, the invitation is simple. Start practicing
the version of you who is already free. Not someday, not when the revenue hits a certain mark,
not when the calendar magically opens up, but now, today, in tiny, brave micro-moments that tell
your brain, this is who I am. This is what we do, right? This is how we do around here. Because the
freedom you want, it's not waiting for you out there in the future. It's waiting for you in your
next decision. And that's when everything you've been dreaming about stops being a far-off fantasy,
and it starts becoming the only logical next chapter in your life. You really do get to have
it all. All right, my friend, thank you so much for tuning in. You got this. Go create your
Uncommon Way, and let's talk again on Tuesday.